I love it when a business does something a little different to stand out. Here is an example of a small café trying something and achieving great results and a lot of free publicity. A café on the NSW coast is using a simple but innovative marketing
Read more →Monthly archive for December 2014
Customer experience is about so much more than call-center scripts or proper protocol around customer complaints. The best companies, the ones we know as customer experience leaders, adopt a customer focused view to everything. They instill the values that matter, not just the process. Large organizations however
Read more →How can we learn leadership skills from the Mormon Tabernacle Choir? Well read on and you’ll find out how. This is a great article that explains how this choir sets sky high standards as one of their key focuses and all with an army of volunteers. I
Read more →We all know the challenge of trying to get your staff off the shop floor to attend a training session and then what happens when they come back? They might put in place some new behaviours for a couple of days and then it’s back to normal
Read more →We all know that online is growing much faster than sales at traditional bricks and mortar stores. However a recent survey uncovered some very interesting research about the importance of having knowledgeable and customer service focussed staff in stores. More than half of shoppers entering a store
Read more →