Retailing in 2017 is going to be challenging yet exciting for every retailer. With the onslaught of technology ramping up, customers are being bombarded with new ways to shop. Amazon Go is coming and this will certainly impact a number of retailers. The technology that allows shoppers
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There has been a lot of research coming through recently that points out what drives shopper behavior – it’s the experience they receive or lack of it! We know that customers are wanting a better experience, one that really stands out from the competition. The result –
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“In the coming years, everything that can be digitized will be digitized. But there’s one thing that can’t be digitized and that’s the customer!” I came across the Accenture Digital Disconnect in Customer Engagement report, which was published recently, and found some very interesting trends in customer
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Every retailer on the planet wants to sell more products or services to every customer that walks into their store or makes a purchase online. However so many times I see the action (or inaction) of retailers preventing the customer from buying. In the stores, it can
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Every retailer on the planet wants to increase their sales. They spend money on advertising to attract more customers so they can grow their sales that way. They drop catalogues, use bill boards, newspapers and even TV. A number of these are expensive options when the answer
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A recent article in Entrepreneur magazine has highlighted a very interesting trend in the US – I know we are not the states but we do follow a number of their trends, so this one is worth noting. Based on a survey of over 6000 people, conducted
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We all know that online retail is here to stay, however there has been a significant drop in the number of online purchases versus traditional bricks and mortar. Recent research tells us that online shopping growth has declined from a high of 30% a couple of years ago
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I came across this infographic recently and it really hits home how important customer service is to any business – whether you communicate with your customers online, over the phone or face to face. Customer service does make a huge difference financially. So if the research clearly
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We all know that online is growing much faster than sales at traditional bricks and mortar stores. However a recent survey uncovered some very interesting research about the importance of having knowledgeable and customer service focussed staff in stores. More than half of shoppers entering a store
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Recent information released from the National Australia Bank’s (NAB) latest Online Retail Sales Index has seen online spending in Australia increase by 8.6% on the previous year to $15.6 billion. Online sales are now equivalent to around 6.6 % of traditional retail spending, up from 6.3% for
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