Retail Reset Informational Series

Zoom informational #3 – Thursday 29th October 10.00am – 10.30am (AEDT)

“Why training has to be followed up on the job.”

  • Why training on its own is a waste of time
  • What are the critical components of follow up?

“How to provide effective feedback that works.”

  • Our simple two step feedback process that works on the job
  • Tips on avoiding push back and team members becoming defensive

The meeting will be full of tips and techniques that I have learnt from the many clients I have worked with and my own experiences at the frontline.

I’d love to have you join me – simply enter your details below and I’ll send you the zoom link to join on the day. Looking forward to seeing you online.


Register Here






Retail, undoubtedly has had a tough year, bushfires along with Covid 19 have caused major disruptions. With a large number of stores closing during the peak of the pandemic and people asked to stay at home, sales have dropped dramatically. However, with restrictions being lifted in most states and stores now reopened, although we don’t know for how long, customers are starting to return to shopping in store.

In my particular area of expertise, I focus on the people side of the business. Great retailers have amazing people from the top down and especially at store level where the everyday interaction with customers takes place. I don’t have to remind you how competitive retail has become and now even more so as customers have become a lot more used to purchasing online.

The people side of retail is a topic I’m very passionate about and one I have been working with retailers to help them improve for the last 25 years – there’s still a lot of work to do!

So to help retailers get back in the groove, I’m running a series of short, sharp and snappy informational zoom meetings focussing on what retailers need to do to stay in the game.

Here’s some more details of what I’ll be covering in around 30 minutes:

“Why training has to be followed up on the job.”

  • Why training on its own is a waste of time
    – Training is not a silver bullet, it takes management support to be effective
  • What are the critical components of follow up
    – Our 5 step process to successful coaching on the job
“How to provide effective feedback that works”

  • Our simple two step process that works on the job
    – In busy retail environments, feedback has to be concise yet effective. I’ll show you how to do just that.
  • Tips on avoiding push back and team members becoming defensive
    – For feedback to work the team member has to feel ok during the process. I’ll share with you what to say and what to avoid.

Register Here






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Roger Simpson

CEO, The Retail Solution. The author of “The Ultimate Retail Sales Experience”.

With over 35 years’ industry experience, Roger Simpson is recognized as Australia’s #1 Authority on customer ROI in the retail industry and as a global expert on staff coaching, customer service and selling skills.

Roger’s expertise is maximizing sales and service levels through lifting the performance of people. Over many years, Roger has increased business profits specifically by motivating and guiding owners and staff in their interaction with each other and with customers.

His company has delivered training and coaching programs to retail clients in nearly 30 countries around the world, with most experiencing sales increases well in excess of 100%.

Roger is called on frequently by Customer Service Managers and CEO’s of retail organisations to analyse, design and implement profitable customer service projects. Roger is passionate about creating great customer service and a triple win for retailers, staff and customers.

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Why Choose The Retail Solution?
Roger has worked with us over the past 8 years and his passion for customer service and giving sales teams a clear pathway for success comes through clearly.”
Gavin Culmsee, General Manager, Bedshed Franchising
The Beechworth Bakery group has 6 bakeries turning over in excess of $16 million and has been working with The Retail Solution since 2000. Tom O’Toole founder of the Beechworth Bakery chain talks about how The Retail Solution has helped their bakeries improve their sales and service.”
Tom O’Toole, Founder, Beechworth Bakery Group
Roger’s training and coaching provides a much needed blueprint for all retailers to get the best performance from their teams – he’s hands on and provides practical ideas to achieving sales growth.”
Rod Laycock, CEO, Civic Managed Services
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